NATURALLY CITRUS!^®

The global naturally citrus!^® brand is an innovative platform for concentrating and communicating our strategic citrus vision.

The naturally citrus!^® brand simply and clearly brings together core Symrise values: True to Fruit, True to Nature and True to Life. This means that Symrise has the largest selection of distinctive citrus flavors in its portfolio, produced with cutting-edge technologies that are optimized and very efficient.

Being close to the world's most important citrus-growing region gives Symrise an enormous advantage. The techniques Symrise employs at its Global Citrus Center in Sorocaba, Brazil, the company’s direct link to the surrounding areas, its investments in new technologies and shorter work processes all guarantee a reliable, sustainable and uninterrupted supply chain.

UNIQUELY YOURS
Symrise offers an incredible selection of citrus flavors, each with its own individual, totally distinctive profile and each produced using optimized and proven technologies such as MC, Symtrap^®, Spray Bed Drying. UNIQUELY YOURS gives Symrise customers the unique advantage of being able to tailor an exceptionally authentic flavor profile for each of their individual products – and in so doing gain that all-important competitive edge!

FRESHLY MADE
Symrise benefits from its proximity to the biggest citrus-growing region in the world. The raw materials Symrise processes are right there on its doorstep, while the technologies in operation at the Citrus Center reflect Symrise's environmental commitment. The investments Symrise makes in technology and production processes ensure the sustainability of the citrus value chain.

PROVEN STABILITY
Stable products are vital for the beverage industry. Its innovative technologies place Symrise in the forefront of the encapsulation, isolation and extraction markets – and they also enable Symrise to remove all components that can cause products to degrade or oxidize.
For more information please contact naturally.citrus@symrise.com