PERSONAL CARE

In the Personal Care application area, we create fragrances which meet our customers’ requirements and delight consumers. Our focus segments are Body Wash, Hair Care & Coloration, Skin Care, Deodorants and Men’s Grooming.

Our specific strengths are:

• A global network of creative perfumers and evaluators with strong regional expertise
• A structured and integrated approach to identifying, creating and measuring winning themes, using a blend of established and innovative CM&I tools
• We use fragrance materials that deliver superior properties and enhanced performance according to the customer’s needs:  diffusion, development, substantivity and  cost-efficiency
• Access to Symrise’s leading portfolio of in-house fragrances, ingredients, and “captives” to give each scent a distinctive signature.

In addition to perfume oils, Symrise develops specific application systems and technologies, e.g. for hypoallergenic fragrance formulations and for masking unwanted smells.