In addition to sugar taxes, a positive labeling at front-of-pack is stimulating manufactures to lower the sugar content in the final product to play on consumers growing awareness of living a healthier lifestyle and offer better-for-me products. But cutting down the sugar means cutting down the mouthfeel and lower the flavor impact, which leads to less consumer liking in the final product.
Symrise’s symlife™ taste balancing toolbox provides solutions to overcome this challenge and improve the mouthfeel in a sugar-reduced beverage. A wide portfolio of flavor and ingredient solutions will boost the flavor perception and positively influence the aroma impact of the product, to enhance the overall taste profile.
