“While taste remains the top priority for consumers, growing interest in natural, home-cooked food has shifted demand towards more premium and sophisticated ingredient offerings that boast holistic, authentic and intense taste solutions.”
Vinifer Dutia, Naturals Product Line Director, North America
Creating irresistible experiences for a new era in food
The pace of innovation in culinary food has recently accelerated.
The new era in culinary food comes with global challenges that force product and ingredient manufacturers to act and react accordingly. Challenges related to health, nutrition, sustainability, food price and supply chain disruption affect the market, especially when feeding a growing population. In finding solutions to new challenges, taste remains the universal driver of successful culinary food products.