Pioneering AI in Fragrance and Flavor
Artificial intelligence (AI) has become an important part of our lives. Nowadays, when talking about technology, it's almost impossible to avoid the topic of AI.
It is simply everywhere: at home, on social media, and increasingly in the workplace. Already since the year 2018, Symrise has been harnessing the power of artificial intelligence to drive innovation and establish itself as a frontrunner in this domain. Symrise's commitment to AI is exemplified by its award-winning tools, like Symvision AI™ and Philyra, which are revolutionizing the way flavor trends are predicted, and fragrances are created. By leveraging AI, Symrise is pushing the boundaries of creativity and is addressing the dynamic changes of its markets: In a world of increasingly fleeting consumer preferences, companies must stay ahead of developments to remain competitive. Symrise helps them tackle this challenge. Through their innovative AI tools, Symrise is redefining the fragrance and flavor industry, offering dynamic, data-driven solutions that anticipate consumer needs and drive sustainable growth. As Symrise continues to integrate AI into its operations, it sets a benchmark for others in the industry, demonstrating the transformative potential of technology in creating the scents and flavors of the future.